¿Qué libros y fuentes podrían sustituir a un MBA?
Según Kaufan explica en su blog, aquí teneis los libros y fuentes en Internet, ordenadas por temas, que sustituirían a un MBA. Aunque todos sabemos que el conocimiento adquirido en un MBA no es el todo (está el networking, el enriquecimiento personal de la transculturalidad de perspectivas, ...), esta lista puede ser útil:
Here are the books (and blogs) that are a part of my "Personal MBA" reading list. (Blogs and online resources are marked with a *.) Some are directly related to business, and some are included for a broader understanding of the world and how we live in it.
[UPDATE, 3/19/2005] Now includes books on accounting, corporate finance, operations management, and statistics for all of you quant folks. Also added real estate and "Learning from the Masters," just for kicks. A HUGE thank you to everyone who contributed to the updated list!!!
Productivity:Getting Things Done by David Allen
The 80/20 Principle by Richard Koch
Unstuck by Keith Yamashita and Sandra Spataro
The 7 Habits of Highly Effective People by Stephen Covey
Accounting:
Essentials of Accounting by by Robert Newton Anthony and Leslie K. Pearlman
Corporate Finance:
A Random Walk Down Wall Street by Burton G. Malkiel
Principles of Corporate Finance by Richard A. Brealey and Stewart Myers
What Your CEO Wants You To Know by Ram Charan
My Life As A Quant by Emanuel Derman
Operations Management:
The Goal: A Process of Ongoing Improvement by Eliyahu M. Goldratt and Jeff Cox
Product Development for the Lean Enterprise by Michael N. Kennedy
Statistics:
Statistics by David Freedman, Robert Pisani, Roger Purves
Statistics (Cliffs Quick Review) by David H. Voelker, Peter Z. Orton, Scott Adams
Entrepreneurism:
The Art of the Start by Guy Kawasaki
The Bootstrapper's Bible by Seth Godin
The Monk and the Riddle by Randy Komisar and Kent Lineback
Management:
First, Break All The Rules by Marcus Buckingham, Curt Coffman
The One Thing You Need To Know by Marcus Buckingham
The Seven Day Weekend by Ricardo Semler
Management Strategy by Alfred Marcus
Flawless Consulting by Peter Block
Confidence : How Winning Streaks and Losing Streaks Begin and End by Rosabeth Moss Kanter
Good to Great by Jim Collins
Corporate Strategy
Will & Vision: How Latecomers Grow to Dominate Markets by Gerard J. Tellis, Peter N. Golder, Clayton Christensen
On Competition by Michael Porter
The Discipline of Market Leaders by Michael Treacy and Fred Wiersema
How the World Works:
The Tipping Point by Malcolm Gladwell
The Wisdom of Crowds by James Surioweicki
Non-Zero by Robert Wright
Marketing:
The Marketing Playbook by John Zagula, Richard Tong
Beyond the Brand by John Winsor
The Cluetrain Manifesto by Christopher Locke, et al
Lovemarks by Kevin Roberts
Mass Affluence by Paul Nunes and Brian Johnson
Trading Up by Michael Silverstein and Neil Fiske
A New Brand World by Scott Bedbury and Stephen Fenichell
* GapingVoid by Hugh MacLeod
The Human Mind:
Blink by Malcolm Gladwell
On Intelligence by Jeff Hawkins
Mind Hacks by Tom Stafford, Matt Webb (blog)
Self-Mastery:
Now, Discover Your Strengths by Marcus Buckingham, Donald O. Clifton
Learned Optimism by Martin Seligman
Six Pillars of Self-Esteem by Nathaniel Branden
Mastery by by George Leonard
The Now Habit by Neil Fiore
Leadership Is An Art by Max Depree
Design:
The Visual Display of Quantitative Information by Edward R. Tufte
Envisioning Information by Edward R. Tufte
Re-Imagine by Tom Peters
The Substance of Style by Virginia Postrel
The Design of Everyday Things by Donald A. Norman
Emotional Design by Donald A. Norman
Sales:
Free Prize Inside by Seth Godin
Getting To Yes by Fisher, Ury, and Patton
The Little Red Book of Selling by Jeffrey Gitomer
Influence by Robert B. Cialdini
Working with Others:
Crucial Confrontations by Patterson, Grenny, McMillan, Switzler
Love Is The Killer App by Tim Sanders
Working With Emotional Intelligence by Daniel Goleman
How To Win Friends and Influence People by Dale Carnegie
Never Eat Alone by Keith Ferrazzi
Effective Storytelling:
The Story Factor by Annette Simmons
The Seven Basic Plots: Why We Tell Stories by Christopher Booker
Wisdom Tales From Around the World by Heather Forest
Communication:
Eloquence in an Electronic Age by Kathleen Hall Jamieson
On Writing Well by William Zinsser
The Pyramid Principle: Logic in Writing and Thinking by Barbara Minto
Beyond Bullet Points by Cliff Atkinson (blog)
Technology:
* Slashdot
Innovation:
The Medici Effect by Frans Johansson
Purple Cow by Seth Godin
Seeing What's Next by Clayton M. Christensen, Erik A. Roth, Scott D. Anthony
* Headrush: Creating Passionate Users
Learning From the Masters:
The Essential Drucker by Peter Drucker
The Essays of Warren Buffett by Warren E. Buffett, Lawrence A. Cunningham
Sam Walton: Made In America by Sam Walton, John Huey
Pour Your Heart into It: How Starbucks Built a Company One Cup at a Time by Howard Schultz
History:
The Modern Mind by Peter Watson
A Short History of Nearly Everything by Bill Bryson
The New History of the World by J. M. Roberts
Inspiration & Big Ideas
The Magic of Thinking Big by David Schwartz
The Art of Possibility by by Rosamund Stone Zander and Benjamin Zander
The Fountainhead by Ayn Rand
Atlas Shrugged OR For the New Intellectual by Ayn Rand (I know some people don't care for her highly-stylized fiction, but there are some amazingly important ideas in Atlas. If you're not a fan of her style, read For the New Intellectual and skip the intro to get a quick introduction to her thoughts on the meaning of money, work, and business.)
Jonathan Livingston Seagull by Richard Bach
[Insert your own inspirational material here - the point of this section is to give you mental and emotional fuel to keep you going when times get rough. Read what suits you best.]
Economics:
Capitalism by George Reisman
Economics In One Lesson by Henry Hazlitt
Free to Choose by Milton and Rose Friedman
Personal Finance & Investment:
The Intelligent Investor by Benjamin Graham
Die Broke by Stephen Pollan, Mark Levine
Common Stocks and Uncommon Profits by by Philip Fisher and Kenneth Fisher
* The Motley Fool (particularly their "Hidden Gems" investment service - it's very educational)
Real Estate:
Real Estate Principles for the New Economy by Norman G. Miller, David M. Geltner
General Life Skills:
In Praise of Slowness by Carl Honore
On Food and Cooking by Harold McGee
Combat Conditioning by Matt Furey (the hard sell is annoying, but Furey is a very valuable source of information on bodyweight calisthenics)
Quick References & Summaries:
The Best Business Books Ever by Perseus Publishing
The Great American Bathroom Book, Volumes 1,2,3 by Stevens W. Anderson
Keeping Up On The World:
Whew! That's over 115 different resources for expanding your mind without paying a fortune in tuition costs. And this list is by no means complete: there's always more to learn. (My personal philosophy is to read what you're most interested in learning - you learn more that way.)
What's on your "personal MBA" list? :-)
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por Oriol Lloret Albert
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